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Alberta, Canada

DS

Communication Analysis

Message penetration, channel effectiveness, and audience response

1247

Total

68%

Response

82%

Engagement

3.2M

Reach

12

Speeches

Channel Performance

Press Releases
92%
45 sent42,800 read
Social Media
88%
312 sent892,000 read
Email Blasts
65%
24 sent156,000 read
Speeches
95%
12 sent450,000 read
Interviews
78%
28 sent320,000 read

Key Message Penetration

Economic Growth72% recall
85% reach88% effective
Healthcare Investment68% recall
78% reach82% effective
Sovereignty Act85% recall
92% reach75% effective
Federal Opposition58% recall
65% reach70% effective
Job Creation65% recall
72% reach80% effective