Narrative Tracking
Message narrative performance and competitive positioning
+12% Sentiment Shift
6
Active Narratives
45.2M
Total Reach
8.5%
Avg Engagement
+12%
Sentiment Shift
Active Narratives
N-001
Freedom & Autonomy Champion
Dominant
18.5M
Reach
9.2%
Eng
72%
Sent
Provincial rights
Federal overreach
Alberta independence
Twitter
Facebook
News
N-002
Economic Pragmatist
Growing
12.3M
Reach
7.8%
Eng
58%
Sent
Job creation
Energy sector
Business friendly
News
TV
Events
N-003
Healthcare Reformer
Developing
8.2M
Reach
6.5%
Eng
32%
Sent
System improvement
Rural access
Innovation
News
Community
N-004
Conservative Leadership
Stable
6.5M
Reach
8.1%
Eng
68%
Sent
UCP unity
Strong opposition
Proven leader
Twitter
Events
Competing Narratives
Narrative Performance Trend
Freedom Champion
Economic Leader
Healthcare Focus
Strong Leader